Digital Optimisation Manager
Sitting within the Product & Digital User team, this is a thrilling new position to help establish & lead the experimentation & personalisation of various digital capabilities & platforms. Effectively driving data ROI.
Your goal will be to create impeccable & optimal experiences for end users through your thorough user research, content testing, A/B testing, data analysis & leveraging from the knowledge & skills of the surrounding product managers, technologists, marketing & audience specialists, as well as leading agency partners.
With a new integration of Optimizely on the horizon, you must be highly efficient in best practise, experimentation & be confident enough to manipulate & test with the end users at the forefront of your mind.
Other key responsibilities:
* Manage experimentation capability across all digital properties - including web, app, mobile, data.
* Work closely with analytics and development teams, you will be responsible for the end to end experimentation process, from data analysis, campaign ideation, design, execution and reporting
* Develop a vision for experimentation by designing and managing a clear roadmap and testing.
* Work collaboratively with product, audience, analytics, and marketing teams, to coordinate, and ensure success of experimentation initiatives
* You have an analytical mindset, are inquisitive by nature and your attention to detail is pristine.
* Experienced in managing AB testing & experimentation within an agency or complex organisation
* Working knowledge of experimentation platforms; preferably Optimizely, including actual in-platform domain knowledge
* Demonstrable history working with a large set of internal and external stakeholders, from tech to developers as well as marketers.
* Familiarity with experimentation best practice, the end to end testing process, and what it takes to establish a successful testing team
With an open & interactive office which is spread office three levels, you're bound to feel inspired in this space... not to mention the extensive list of employee benefits & perks.
Want to know more? or don't need any more details to know that this is an incredible opportunity?
Apply Now & we'll be in touch.
Have any questions? Contact me directly: email@example.com
Salt is acting as an Employment Agency in relation to this vacancy.